APM in Cannes   | May 31, 2022

APM IN CANNES

APM is wrapping up a couple of days of 40th birthday celebrations in Cannes! Check out everything we got up to in the South of France during the most glamorous event of the year…

#RED CARPET

Our favorite looks from the 2022 Cannes Film Festival. We’re living for the statement APM looks on the red carpet! The must haves of festival season?

#apmmonaco 40 years event

During the 2022 Cannes Film Festival period, APM took over La Môme, a beachclub in the heart of Cannes, for dinner and an evening of fun celebrating APM 40 years!

LA MÔME PLAGE

#Palais des Bulles 

Instagram hosted an event of its own at the (very Instagrammable and iconic) Palais Des Bulles which is located right by the Cannes waterfront. There were drinks, floaties, photo ops, and cool social media creator meet ups!! Although the Palais project dates back to 1992 and is a part of Pierre Cardin’s estate, it is very futuristic looking. It was great to catch up with some APM friends, like @leaelui and @irismittenaeremf. Also spot our #APMtalents dancing and doing their thing wearing their favorite APM jewels! The coolest and most talented twins we know @cheyenne_neffah & @goldie_yoda !

Meeting with Lena Situation

In Cannes, Kika, APM Creative Director, also got to meet @Lenamahfouf A.k.a Lena Situations , content creator and major French influencer. They got to know each other, strolling around the promenade, visiting APM’s first ever store in town, and talking about the APM story as we celebrate 40 years this summer. This marked the first of our #LenaAroundTheWorld escapades, expect much more to come with this one!

#Behind the scenes

#PRESS